/* MARKON — Sistema visual. Cambia estos tokens para ajustar toda la web. */
:root {
  --blue: #1266ff; --violet: #9126f4;
  --brand-gradient: linear-gradient(115deg, var(--blue) 8%, #5350f8 52%, var(--violet) 100%);
  --bg: #fff; --ink: #17171e; --muted: #666674; --line: #e5e5ec;
  --surface: #f6f6fa; --surface-strong: #eeeef5; --header: rgba(255,255,255,.94);
  --focus: #2267e8; --radius: 24px; --max-width: 1320px;
  --font: 'Helvetica Neue', Helvetica, Arial, sans-serif;
  color-scheme: light;
}
:root[data-theme='dark'] {
  --bg: #09090c; --ink: #f5f5f8; --muted: #aaaab8; --line: #2b2b34;
  --surface: #131319; --surface-strong: #1d1d26; --header: rgba(9,9,12,.94);
  --focus: #a594ff; color-scheme: dark;
}
/* Base y accesibilidad */
*,*::before,*::after {box-sizing:border-box}
html {scroll-behavior:smooth; scroll-padding-top:110px}
body {margin:0;background:var(--bg);color:var(--ink);font-family:var(--font);font-size:17px;line-height:1.6;-webkit-font-smoothing:antialiased}
a {color:inherit;text-decoration:none}
button,input,select {font:inherit}
button,a,input,select,summary {-webkit-tap-highlight-color:transparent}
button {cursor:pointer;color:inherit}
button:disabled {cursor:default}
img,svg {max-width:100%;display:block}
img {height:auto}
svg {width:22px;height:22px;flex-shrink:0}
p {margin:0 0 1.2em;color:var(--muted)}
h1,h2,h3 {font-weight:500;margin:0;line-height:1.06;letter-spacing:-.05em;text-wrap:balance}
h1 {font-size:clamp(48px,6.1vw,86px)}
h2 {font-size:clamp(36px,4vw,56px)}
h3 {font-size:27px;letter-spacing:-.035em;line-height:1.2}
:focus-visible {outline:3px solid var(--focus);outline-offset:5px}
::selection {background:#684bff;color:#fff}
.wrap {max-width:var(--max-width);width:calc(100% - 112px);margin-inline:auto}
.section {padding-block:110px}
.gradient {background:var(--brand-gradient);color:transparent;background-clip:text;-webkit-background-clip:text}
[data-theme='dark'] .gradient {background-image:linear-gradient(115deg,#6695ff,#b985ff)}
.eyebrow {display:flex;gap:10px;align-items:center;font-size:12px;letter-spacing:.14em;line-height:1.5;font-weight:600;color:var(--muted);margin-bottom:30px}
.eyebrow i {width:7px;height:7px;background:var(--brand-gradient);border-radius:50%;flex-shrink:0}
.lead {font-size:20px;line-height:1.6;max-width:650px}
.skip {position:fixed;top:10px;left:15px;transform:translateY(-160%);z-index:100;background:var(--ink);color:var(--bg);padding:12px 20px;border-radius:8px}
.skip:focus {transform:none}
.button {display:inline-flex;align-items:center;justify-content:space-between;gap:28px;padding:17px 23px;min-height:56px;border-radius:100px;font-size:14px;line-height:1.4;font-weight:600;border:1px solid transparent;transition:transform .22s,box-shadow .22s}
.button:hover {transform:translateY(-3px)}
.button.primary {color:#fff;background:var(--brand-gradient);box-shadow:0 5px 18px #5541ed1a}
.button.primary:hover {box-shadow:0 9px 28px #5541ed40}
.button.white {color:#202026;background:#fff}
.button.outline {border-color:var(--line);background:transparent}
.text-link {display:inline-flex;gap:20px;align-items:center;font-size:14px;font-weight:600;padding:10px 0;border-bottom:1px solid var(--line)}
.text-link svg {transition:transform .2s}.text-link:hover svg {transform:translate(3px,-3px)}
/* Cabecera y temas */
.site-header {position:sticky;top:0;z-index:50;background:var(--header);backdrop-filter:blur(18px);border-bottom:1px solid var(--line)}
.header-inner {width:calc(100% - 112px);max-width:var(--max-width);margin:auto;display:flex;align-items:center;justify-content:space-between;height:92px;gap:30px}
.brand {width:126px;flex-shrink:0}.brand img {width:126px;height:40px;object-fit:contain}
.dark-logo {display:none}[data-theme='dark'] .dark-logo {display:block}[data-theme='dark'] .light-logo {display:none}
#main-nav {display:flex;gap:27px;align-items:center}
#main-nav a {font-size:13px;position:relative;color:var(--muted);padding-block:12px}
#main-nav a:hover,#main-nav a[aria-current] {color:var(--ink)}
#main-nav a[aria-current]::after {content:'';position:absolute;left:0;bottom:5px;width:16px;height:2px;background:var(--brand-gradient)}
.header-actions {display:flex;align-items:center;gap:18px}
.header-contact {display:flex;gap:18px;align-items:center;font-size:13px;font-weight:600}
.header-contact svg {width:16px;height:16px}
.theme-toggle {width:42px;height:42px;border-radius:50%;background:var(--surface);border:1px solid var(--line);display:grid;place-items:center}
.theme-toggle svg {width:18px;height:18px}.theme-toggle .sun {display:none}
[data-theme='dark'] .theme-toggle .sun {display:block}[data-theme='dark'] .theme-toggle .moon {display:none}
.menu-toggle {display:none}.mobile-contact {display:none}
.reading-progress {position:fixed;top:0;left:0;height:3px;background:var(--brand-gradient);width:100%;transform:scaleX(0);transform-origin:left;z-index:60;pointer-events:none}
/* Portada editorial */
.hero {padding-top:70px;padding-bottom:44px}
.hero-title {display:flex;align-items:flex-end;justify-content:space-between;gap:40px}
.hero h1 {font-size:clamp(80px,9.8vw,145px);line-height:.97;letter-spacing:-.075em}
.hero h1 .gradient {display:inline-block;padding-right:.09em}
.hero-side {padding:0 0 7px 25px;border-left:1px solid var(--line);min-width:240px}
.coordinates {font-size:11px;letter-spacing:.12em;line-height:1.6;color:var(--muted);display:block;margin-bottom:44px}
.hero-side p {font-size:27px;line-height:1.28;color:var(--ink);margin:0;letter-spacing:-.035em}
em {font-family:Georgia,'Times New Roman',serif;font-weight:400}
.hero-bottom {display:flex;align-items:center;justify-content:space-between;gap:30px;margin-top:38px}
.hero-bottom p {margin:0;font-size:16px;line-height:1.6}
.brand-stage {display:grid;grid-template-columns:1.13fr 1fr;gap:18px;height:590px}
.stage-dark {position:relative;overflow:hidden;background:#0b0b10;color:#fff;border-radius:var(--radius);padding:30px;display:flex;flex-direction:column;justify-content:space-between}
.stage-dark::before {content:'';position:absolute;width:400px;height:400px;left:10%;top:10%;background:radial-gradient(circle,#6339f530,transparent 65%);pointer-events:none}
.stage-meta {display:flex;justify-content:space-between;position:relative;z-index:2;font-size:10px;letter-spacing:.13em}
.power-composition {position:absolute;inset:0;display:grid;place-items:center;overflow:hidden}
.power-composition img {width:85%;max-width:480px;position:relative;z-index:2;animation:float 9s ease-in-out infinite}
.orbit {position:absolute;width:83%;height:44%;border:1px solid #65657855;border-radius:50%;transform:rotate(-36deg)}
.orbit.two {transform:rotate(36deg);width:94%;height:46%;border-color:#65657833}
.stage-bottom {display:flex;justify-content:space-between;align-items:end;z-index:2;position:relative;font-size:15px;line-height:1.3}.big-arrow {font-size:60px;line-height:1}
.stage-right {display:grid;grid-template-rows:1.4fr 1fr;gap:18px;min-width:0}
.stage-paper {position:relative;background:#f0f0f6;overflow:hidden;border-radius:var(--radius);color:#17171e;padding:26px;perspective:1000px}
.paper-grid {position:absolute;inset:0;background-image:linear-gradient(#9d9dac12 1px,transparent 1px),linear-gradient(90deg,#9d9dac12 1px,transparent 1px);background-size:36px 36px}
.business-card {position:absolute;width:59%;height:52%;border-radius:4px;padding:24px;box-shadow:3px 12px 22px #24214f20;display:flex;flex-direction:column;justify-content:space-between}
.card-front {background:#fff;left:14%;top:35%;transform:rotate(-10deg);border:1px solid #efeff3;transition:transform .6s}
.card-front img {width:110px;height:auto}.card-front>div {display:flex;align-items:end;justify-content:space-between;font-size:8px;line-height:1.5;letter-spacing:.08em}.card-front>div>span:last-child {font-size:26px}
.card-back {background:var(--brand-gradient);color:white;top:21%;left:28%;transform:rotate(12deg)}
.card-back>span {font-size:26px;letter-spacing:-.04em;line-height:1.1}.card-back small {font-size:10px;text-align:right}
.stage-paper:hover .card-front {transform:rotate(-14deg) translate(-5px,4px)}
.paper-caption {position:absolute;bottom:17px;right:22px;font-size:10px;letter-spacing:.08em}
.stage-gradient {background:var(--brand-gradient);color:white;border-radius:var(--radius);padding:32px;display:flex;align-items:center;justify-content:space-between;overflow:hidden}
.stage-gradient>span:first-child {font-size:clamp(32px,3.5vw,49px);line-height:1.05;letter-spacing:-.04em}
.star {font-size:136px;font-weight:400;line-height:1;transform:rotate(-10deg);margin-right:-8px}
.stage-caption {display:flex;justify-content:space-between;font-size:11px;letter-spacing:.08em;color:var(--muted);margin-top:17px}
/* Relato y servicios */
.intro-statement {display:grid;grid-template-columns:1.55fr 1fr;gap:70px;align-items:end;border-bottom:1px solid var(--line)}
.statement {font-size:clamp(36px,4.25vw,61px);line-height:1.13;letter-spacing:-.05em;color:var(--ink);margin:0}
.statement-copy {max-width:390px;margin-left:auto}.statement-copy p {font-size:16px}
.section-heading {display:flex;justify-content:space-between;align-items:end;gap:40px;margin-bottom:44px}
.section-heading>p {margin:0;font-size:15px}.section-heading .text-link {white-space:nowrap}
.service-cards {display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.service-card {display:block;min-width:0}.service-card h3 {font-size:27px}.service-card p {font-size:15px;margin-top:9px}
.service-art {height:270px;display:grid;place-items:center;position:relative;overflow:hidden;border-radius:18px;background:var(--surface);transition:background .3s}
.service-art>span {z-index:1;font-size:87px;line-height:1;letter-spacing:-.07em;transition:transform .5s}.service-card:hover .service-art>span {transform:scale(1.08)}
.service-art.strategy .art-shape {position:absolute;width:180px;height:180px;border:1px solid #74748666;border-radius:50%}
.service-art.strategy .art-shape::before {content:'';position:absolute;inset:20px;border:1px solid #74748633;border-radius:50%}
.service-art.strategy span {font-size:50px;background:var(--brand-gradient);color:transparent;background-clip:text}
.service-art.identity {background:var(--brand-gradient);color:white}
.service-art.identity .art-shape {position:absolute;inset:30px;border:1px solid #ffffff4d}
.service-art.identity span {font-family:Georgia,serif;font-style:italic;font-size:116px}
.service-art.digital {background:#15151c;color:white}.service-art.digital span {font-size:68px;border:1px solid #86819577;border-radius:100px;padding:22px 31px}
.service-art.digital::after {content:'';position:absolute;width:60px;height:60px;background:var(--brand-gradient);border-radius:50%;bottom:41px;right:38px;filter:blur(1px)}
.service-card-title {display:flex;justify-content:space-between;margin:23px 0 15px;font-size:12px;color:var(--muted)}
.monthly-feature {background:#0c0c12;color:#fff;padding-block:90px;overflow:hidden}
.monthly-feature-inner {display:grid;grid-template-columns:1fr 1.1fr;gap:70px;align-items:center}
.monthly-feature h2 {font-size:clamp(43px,4.8vw,68px);margin-bottom:27px}.monthly-feature h2>span {color:#a79dce}
.monthly-feature p {max-width:400px;color:#b4b0c2}.monthly-feature .eyebrow {color:#aca7b9}
.social-composition {position:relative;height:500px;isolation:isolate}
.social-post {position:absolute;width:63%;height:75%;border-radius:8px;box-shadow:0 20px 30px #0005;padding:28px;display:flex;flex-direction:column;justify-content:space-between}
.social-post>span {font-size:17px;display:flex;justify-content:space-between}.social-post small {font-size:8px;letter-spacing:.09em}
.post-one {left:0;top:5%;transform:rotate(-9deg);background:#f8f7ff;color:#222}
.post-one p {font-size:45px;line-height:.98;letter-spacing:-.06em;color:#222;margin:0}.post-one em {background:var(--brand-gradient);background-clip:text;color:transparent}
.post-two {right:0;bottom:4%;transform:rotate(11deg);background:var(--brand-gradient);color:white;z-index:2}
.post-two img {width:100%;height:75%;object-fit:contain;filter:brightness(0) invert(1);opacity:.94}
.floating-note {position:absolute;right:0;top:0;font-size:12px;color:#aaa5bc;text-align:right}
.process-grid,.value-grid {display:grid;grid-template-columns:repeat(4,1fr);gap:35px}
.step-number {display:block;color:var(--muted);font-size:13px;padding-bottom:22px;border-bottom:1px solid var(--line);margin-bottom:25px}
.process-grid h3,.value-grid h3 {font-size:24px;margin-bottom:15px}.process-grid p,.value-grid p {font-size:15px}
/* Páginas interiores */
.page-intro {padding-top:85px;padding-bottom:75px}.page-intro h1 {margin-bottom:30px}.page-intro .lead {margin-bottom:0}
.category-nav {display:grid;grid-template-columns:repeat(3,1fr);gap:20px;border-bottom:1px solid var(--line);padding-bottom:25px}
.category-nav a {display:flex;gap:18px;font-size:14px;align-items:center}.category-nav a:hover {color:var(--blue)}.category-nav span {font-size:12px;color:var(--muted)}
.service-section {display:grid;grid-template-columns:1fr 1.3fr;gap:100px;padding-block:100px;border-bottom:1px solid var(--line);align-items:start}
.service-sticky {position:sticky;top:135px}.service-sticky h2 {font-size:44px;margin-bottom:24px}.service-sticky p {font-size:16px}.pack {display:flex;justify-content:space-between;align-items:center;border-block:1px solid var(--line);padding-block:20px;margin:28px 0}.pack span {font-size:14px}.pack strong {font-size:35px;letter-spacing:-.04em;font-weight:500}
details {border-bottom:1px solid var(--line)}
summary {list-style:none;cursor:pointer;display:flex;gap:20px;align-items:center;padding:25px 0;font-size:16px;line-height:1.5}
summary::-webkit-details-marker {display:none}summary::marker {content:''}
summary>span:first-child {flex:1}summary strong {font-size:14px;font-weight:500;white-space:nowrap}
.plus {width:16px;height:16px;position:relative;flex-shrink:0}.plus::before,.plus::after {content:'';background:var(--muted);position:absolute;left:0;top:7px;width:16px;height:1px;transition:transform .2s}.plus::after {transform:rotate(90deg)}
details[open] .plus::after {transform:rotate(0)}details[open] summary {color:var(--blue)}[data-theme='dark'] details[open] summary {color:#aaa0ff}
.details-body {padding:0 24px 25px 0;max-width:740px}.details-body p {font-size:15px;margin:0;line-height:1.7}
.complete-pack {padding:50px;background:var(--surface);margin-top:65px;border-radius:var(--radius);display:grid;grid-template-columns:1.4fr 1fr;gap:40px}
.complete-pack h2 {margin-bottom:20px}.complete-pack>div:last-child {display:flex;flex-direction:column;align-items:start;justify-content:center}.complete-pack strong {font-size:80px;font-weight:500;letter-spacing:-.065em;line-height:1.2;margin:15px 0 25px}.old-price {font-size:14px;color:var(--muted)}
.pricing-note {font-size:13px;margin-block:30px 70px}
/* Calculador */
.calculator-section {display:grid;grid-template-columns:1fr 1.1fr;gap:90px;padding-bottom:35px;align-items:start}
.calculator-intro {padding-top:30px;position:sticky;top:130px}.calculator-intro h2 {margin-bottom:24px}.calculator-intro>p {max-width:360px}.small-note {border-left:2px solid var(--violet);padding:5px 0 5px 20px;max-width:350px;font-size:14px;color:var(--muted);margin-top:32px}
.calculator {background:var(--surface);border:1px solid var(--line);padding:36px;border-radius:var(--radius)}
fieldset {border:0;margin:0 0 32px;padding:0;min-width:0}legend {font-size:12px;font-weight:600;letter-spacing:.07em;text-transform:uppercase;margin-bottom:18px}
.quantity-row {display:flex;align-items:center;gap:20px;justify-content:space-between;border-bottom:1px solid var(--line);padding-block:15px;font-size:15px}
.quantity-row>span {max-width:80%}small {display:block}.quantity-row small,.check-row small {font-size:12px;color:var(--muted);line-height:1.5;margin-top:4px}
input[type='number'] {width:76px;min-width:76px;min-height:46px;text-align:center;color:var(--ink);border:1px solid var(--line);border-radius:9px;background:var(--bg);padding:8px 2px 8px 10px}
input:disabled {opacity:.4}input:invalid {outline:2px solid #be3458}
.check-row {display:flex;align-items:center;gap:12px;font-size:15px;padding:12px 0}.check-row span {flex:1}.check-row strong {font-weight:500;font-size:14px}input[type='checkbox'] {accent-color:#6049e8;width:18px;height:18px;flex-shrink:0}
label[for='networks'] {font-size:15px;display:block;margin-bottom:12px}select {border:1px solid var(--line);border-radius:9px;background:var(--bg);color:var(--ink);padding:12px;width:100%;font-size:14px;min-height:46px}
.field-help {font-size:12px;line-height:1.6;margin:12px 0;color:var(--muted)}
.estimate {border-top:1px solid var(--line);padding-top:22px;display:flex;justify-content:space-between;align-items:center;gap:15px}.estimate>span {font-size:14px}.estimate output {font-size:46px;letter-spacing:-.05em;line-height:1.2;font-weight:500}.estimate-link {width:100%;margin-top:12px}.estimate-link[aria-disabled='true'] {opacity:.5;pointer-events:none}
#calculator-error:empty {display:none}#calculator-error {font-size:13px;margin-top:14px;color:#c43e65}
.rate-row summary {padding-block:26px}.rate-row summary .rate-index {flex:0 0 48px;font-size:12px;color:var(--muted)}.rate-row summary>span:nth-child(2) {flex:1}.rate-row .details-body {padding-left:68px}
.timeline-section {background:var(--surface);padding:85px 0}.timeline {margin-top:50px;display:grid;grid-template-columns:repeat(4,1fr);gap:35px}.timeline article {position:relative;border-top:1px solid var(--line);padding-top:32px}.timeline-dot {width:33px;height:33px;border-radius:50%;display:grid;place-items:center;background:var(--brand-gradient);color:white;font-size:11px;margin-bottom:25px}.timeline .eyebrow {font-size:10px;margin-bottom:18px}.timeline h3 {font-size:23px;margin-bottom:15px}.timeline p {font-size:14px}
.faq-layout {display:grid;grid-template-columns:.9fr 1.1fr;gap:75px}.faq-layout h2 {font-size:43px}
.manifesto {display:grid;grid-template-columns:1.1fr 1fr;gap:80px;align-items:center}.manifesto h2 {margin-bottom:25px}.manifesto p {font-size:16px}
.manifesto-art {padding:55px 35px;background:var(--surface);border-radius:20px;min-height:470px;display:flex;flex-direction:column;justify-content:center;gap:12px}.manifesto-art>span {font-size:clamp(32px,4.5vw,63px);letter-spacing:-.06em;line-height:1.05}.manifesto-art>small {font-size:10px;letter-spacing:.09em;color:var(--muted);margin-top:20px}.manifesto-line {margin-top:30px;width:100%;height:5px;background:var(--brand-gradient)}
.contact-layout {display:grid;grid-template-columns:1.2fr 1fr;gap:70px;padding-bottom:100px;align-items:start}.contact-card {background:var(--surface);border:1px solid var(--line);border-radius:var(--radius);padding:40px}.contact-email {display:block;font-size:clamp(25px,3.35vw,48px);line-height:1.2;letter-spacing:-.045em;overflow-wrap:anywhere}.contact-email svg {display:inline-block;width:30px;height:30px}.contact-buttons {display:flex;flex-wrap:wrap;gap:10px;margin-top:35px}.contact-card>p {font-size:14px;margin-top:25px}.copy-status:empty {display:none}.contact-card .socials {margin-top:35px}.contact-prompts h2 {font-size:42px}.contact-prompts ol {list-style:none;padding:0;margin:30px 0}.contact-prompts li {display:flex;gap:25px;padding:20px 0;border-top:1px solid var(--line)}.contact-prompts li>span {font-size:12px;color:var(--muted);padding-top:5px}.contact-prompts h3 {font-size:20px;margin-bottom:10px}.contact-prompts p {font-size:14px;margin-bottom:0}
/* Pie */
.site-footer {border-top:1px solid var(--line);padding-top:70px}.footer-top {display:flex;justify-content:space-between;gap:60px;align-items:center}.footer-top h2 {font-size:clamp(40px,4.5vw,62px)}.footer-top h2 a {background:var(--brand-gradient);background-clip:text;color:transparent;border-bottom:2px solid #6b4aeb}.footer-contact>a {font-size:16px}.footer-contact p {font-size:14px;margin:20px 0}.socials {display:flex;gap:22px;flex-wrap:wrap;font-size:13px}.socials a {border-bottom:1px solid var(--line);padding-bottom:3px}
.footer-wordmark {font-size:clamp(100px,20vw,286px);letter-spacing:-.09em;line-height:.98;padding-block:65px 32px;font-weight:600;display:flex;align-items:start;overflow:hidden}.footer-wordmark>span {background:var(--brand-gradient);background-clip:text;color:transparent}.footer-wordmark sup {font-weight:400;font-size:.25em;margin:18px 0 0 25px;letter-spacing:0}.footer-bottom {display:flex;justify-content:space-between;gap:25px;border-top:1px solid var(--line);padding:25px 0 30px;color:var(--muted);font-size:11px}
@keyframes float {0%,100%{transform:translateY(0) rotate(-4deg)}50%{transform:translateY(-12px) rotate(2deg)}}
/* Tabletas */
@media (max-width:1100px) {
 .wrap,.header-inner {width:calc(100% - 64px)}
 #main-nav {gap:18px}#main-nav a {font-size:12px}.header-contact {display:none}
 .brand-stage {height:510px}.business-card {padding:20px}.card-back>span {font-size:23px}
 .hero-side {min-width:205px}.hero-side p {font-size:23px}.hero h1 {font-size:11vw}
 .section {padding-block:80px}.intro-statement {gap:40px}.service-art {height:230px}.service-art.digital span {font-size:50px;padding:17px 23px}
 .monthly-feature-inner {gap:35px}.social-composition {height:440px}.social-post {padding:20px}.post-one p {font-size:39px}
 .service-section {gap:55px}.calculator-section {gap:45px}.calculator {padding:28px}.timeline {gap:22px}.contact-layout {gap:35px}.contact-card {padding:30px}
}
/* Móviles y pantallas pequeñas */
@media (max-width:800px) {
 .wrap,.header-inner {width:calc(100% - 40px)}
 html {scroll-padding-top:90px}.header-inner {height:76px}.brand,.brand img {width:108px}
 .menu-toggle {display:flex;flex-direction:column;justify-content:center;gap:6px;width:42px;height:42px;border:1px solid var(--line);border-radius:50%;background:transparent;padding:11px}.menu-toggle span {height:1px;width:18px;background:var(--ink);transition:transform .2s}.menu-toggle[aria-expanded='true'] span:first-child {transform:translateY(3.5px) rotate(45deg)}.menu-toggle[aria-expanded='true'] span:last-child {transform:translateY(-3.5px) rotate(-45deg)}
 #main-nav {display:none;position:absolute;top:76px;left:0;right:0;padding:20px;background:var(--bg);border-bottom:1px solid var(--line);box-shadow:0 14px 25px #0001;flex-direction:column;align-items:stretch;gap:0}
 #main-nav.open {display:flex}#main-nav a {padding:15px 10px;font-size:18px}#main-nav a[aria-current]::after {bottom:10px;left:10px}#main-nav .mobile-contact {display:block;color:var(--blue);font-size:15px;margin-top:10px}.header-actions {gap:10px}
 .hero {padding-top:45px}.hero .eyebrow {font-size:10px;margin-bottom:28px}.hero h1 {font-size:clamp(70px,13.8vw,108px)}.hero-side {display:none}.hero-bottom {align-items:start;flex-direction:column;gap:22px;margin-top:28px}.hero-bottom p {font-size:15px}
 .brand-stage {grid-template-columns:1fr;gap:14px;height:auto}.stage-dark {height:490px}.stage-right {grid-template-columns:1.2fr 1fr;grid-template-rows:none;gap:14px}.stage-paper {height:280px;padding:18px}.stage-paper .stage-meta {font-size:8px}.business-card {padding:17px}.card-front img {width:85px}.card-front>div {font-size:6px}.card-back>span {font-size:20px}.stage-gradient {padding:23px;flex-direction:column;align-items:start;justify-content:space-between}.stage-gradient>span:first-child {font-size:31px}.star {font-size:100px;align-self:end}.paper-caption {font-size:8px}.stage-caption {font-size:9px}
 .intro-statement {grid-template-columns:1fr;gap:30px}.statement {font-size:clamp(35px,6.9vw,55px)}.statement-copy {margin:0;max-width:560px}.section-heading {align-items:start;flex-direction:column;gap:20px}.eyebrow {font-size:11px;margin-bottom:24px}
 .service-cards {gap:15px}.service-art {height:190px}.service-card h3 {font-size:22px}.service-card p {font-size:13px}.service-art.strategy .art-shape {width:140px;height:140px}.service-art.identity span {font-size:90px}.service-art.digital span {font-size:36px;padding:15px}.service-art.digital::after {width:36px;height:36px;right:24px;bottom:26px}
 .monthly-feature {padding-block:65px}.monthly-feature-inner {grid-template-columns:1fr;gap:35px}.monthly-feature h2 {font-size:49px}.social-composition {height:460px;max-width:480px;width:100%;margin:auto}.social-post {padding:26px}.post-one p {font-size:45px}
 .process-grid,.value-grid {grid-template-columns:repeat(2,1fr);gap:30px}.page-intro {padding-block:55px}.page-intro h1 {font-size:clamp(40px,7vw,62px)}.lead {font-size:18px}
 .category-nav {grid-template-columns:1fr;gap:15px}.category-nav a {padding-block:10px;border-top:1px solid var(--line)}.service-section {grid-template-columns:1fr;gap:30px;padding-block:65px}.service-sticky {position:static}.service-sticky h2 {font-size:42px}.pack {max-width:450px}
 .complete-pack {grid-template-columns:1fr;padding:35px;gap:15px}.complete-pack strong {font-size:65px}.complete-pack p {font-size:15px}
 .calculator-section {grid-template-columns:1fr;gap:30px}.calculator-intro {position:static;padding-top:0}.calculator-intro>p,.small-note {max-width:550px}.calculator {max-width:600px;width:100%}.timeline {grid-template-columns:repeat(2,1fr);gap:25px}.faq-layout {grid-template-columns:1fr;gap:25px}
 .manifesto {grid-template-columns:1fr;gap:40px}.manifesto-art {min-height:400px}.manifesto-art>span {font-size:65px}.contact-layout {grid-template-columns:1fr}.contact-email {font-size:clamp(29px,6vw,48px)}
 .footer-top {flex-direction:column;align-items:start;gap:35px}.footer-wordmark {padding-block:50px 25px;font-size:22vw}.footer-bottom {flex-wrap:wrap;gap:15px}.footer-bottom>span:nth-child(2){display:none}
}
@media (max-width:480px) {
 .section {padding-block:65px}.hero h1 {font-size:19vw}.hero-bottom br {display:none}.hero-bottom {max-width:360px}
 .brand-stage {gap:12px}.stage-dark {height:400px;padding:25px}.stage-right {grid-template-columns:1fr;gap:12px}.stage-paper {height:330px}.stage-paper .stage-meta {font-size:9px}.business-card {height:50%;padding:22px}.card-front img {width:105px}.card-front>div {font-size:7px}.card-back>span {font-size:26px}.stage-gradient {height:190px;flex-direction:row;align-items:center;padding:26px}.stage-gradient>span:first-child {font-size:38px}.star {align-self:auto;font-size:110px}.stage-caption>span:last-child {display:none}
 .service-cards {grid-template-columns:1fr;gap:27px}.service-art {height:260px}.service-art.strategy .art-shape {height:190px;width:190px}.service-art.digital span {font-size:65px;padding:22px 36px}.service-art.identity span {font-size:130px}.service-card-title {margin:16px 0 10px}.service-card h3 {font-size:27px}.service-card p {font-size:15px}
 .process-grid,.value-grid {grid-template-columns:1fr}.process-grid article,.value-grid article {display:grid;grid-template-columns:35px 1fr;gap:0 20px}.step-number {grid-row:1/3;border:0;padding:7px 0 0;margin:0}.process-grid p,.value-grid p {grid-column:2}
 .social-composition {height:360px}.social-post {padding:20px;height:79%;width:65%}.post-one p {font-size:34px}.social-post small {font-size:6px}.floating-note {font-size:10px}
 summary {font-size:15px;gap:12px}.rate-row summary {flex-wrap:wrap;gap:12px}.rate-row summary .rate-index {flex-basis:25px}.rate-row summary>span:nth-child(2) {flex-basis:calc(100% - 65px)}.rate-row summary strong {margin-left:37px;flex:1;white-space:normal;font-size:13px}.rate-row .details-body {padding-left:37px}
 .calculator {padding:22px}.quantity-row {font-size:14px}.quantity-row small {font-size:11px}.estimate output {font-size:39px}.estimate>span {font-size:13px}.timeline {grid-template-columns:1fr}.timeline article {display:grid;grid-template-columns:33px 1fr;gap:20px;padding-top:25px}.timeline h3 {font-size:24px}.timeline .eyebrow {font-size:10px}
 .manifesto-art {padding:35px 25px;min-height:350px}.manifesto-art>span {font-size:49px}.contact-card {padding:25px}.contact-buttons .button {width:100%}.contact-email {font-size:30px}.footer-wordmark sup {margin-left:15px;margin-top:9px}
}
/* El contenido sigue siendo accesible sin animaciones. */
@media(prefers-reduced-motion:reduce) {
 html {scroll-behavior:auto}*,*::before,*::after {animation:none!important;transition:none!important}
}
@media print {
 .site-header,.reading-progress,.theme-toggle,.menu-toggle,.calculator,.footer-wordmark {display:none!important}
 body {background:white;color:black;font-size:12pt}.wrap {width:100%}.section,.page-intro,.service-section {padding-block:24px}.service-sticky,.calculator-intro {position:static}.gradient {background:none;color:black}.monthly-feature {background:white;color:black}.button {border:1px solid #888!important;color:black!important;background:none!important}a {text-decoration:underline}
}

/* Revisión de marca: aplicaciones gráficas sin emojis. */
.stage-symbol {width:clamp(90px,10vw,135px);height:auto;filter:brightness(0) invert(1);flex-shrink:0}
.stage-gradient {gap:20px}.stage-gradient>span:first-child {min-width:0}
.page-intro .lead + .lead {margin-top:16px}
.pack {gap:18px}.pack strong {white-space:nowrap}
.old-price {font-size:18px}.old-price del {position:relative;text-decoration:none;display:inline-block;margin-left:5px}
.old-price del::after {content:'';height:2px;position:absolute;left:-3px;right:-3px;top:52%;background:var(--brand-gradient);transform:rotate(-5deg)}
.footer-top h2 a {display:inline-block;background:var(--brand-gradient);background-clip:text;-webkit-background-clip:text;-webkit-text-fill-color:transparent;color:transparent;border:0;box-shadow:none;text-decoration:none}
.footer-logo {display:block;width:min(700px,85%);margin:70px auto 50px}
.footer-logo img {width:100%;height:auto;object-fit:contain}
.fixed-row {display:flex;align-items:center;justify-content:space-between;gap:20px;padding:14px 0;border-bottom:1px solid var(--line);font-size:15px}
.fixed-row strong {font-size:16px;white-space:nowrap;font-weight:500}
.fixed-row small {font-size:12px;color:var(--muted);margin-top:4px}

/* Estrategia: una esencia que conecta tres decisiones. */
.strategy-map {width:80%;max-width:300px;position:relative}
.map-heading {font-size:9px;letter-spacing:.13em;color:var(--muted);text-align:center;margin-bottom:18px}
.map-center {width:88px;height:88px;margin:auto;background:var(--bg);border:1px solid var(--line);border-radius:20px;display:grid;place-items:center;box-shadow:0 10px 25px #443baa0d;position:relative}
.map-center img {width:68px;height:68px;object-fit:contain}
.map-center::after {content:'';position:absolute;width:1px;height:22px;top:100%;left:50%;background:linear-gradient(var(--blue),var(--violet))}
.map-branches {display:flex;justify-content:space-between;gap:8px;margin-top:43px;position:relative}
.map-branches::before {content:'';position:absolute;left:14%;right:14%;top:-22px;height:1px;background:var(--brand-gradient)}
.map-branches span {display:block;position:relative;font-size:10px;line-height:1.4;text-align:center;background:var(--bg);border:1px solid var(--line);border-radius:6px;padding:10px 5px;flex:1}
.map-branches span::before {content:'';position:absolute;width:1px;height:22px;bottom:100%;left:50%;background:var(--violet)}

/* Comunicación: un mensaje que se adapta a distintos soportes. */
.service-art.digital::after {display:none}
.digital-layout {width:100%;height:100%;position:relative;padding:30px}
.digital-page {position:absolute;left:9%;top:10%;width:66%;height:80%;background:#f5f3ff;border-radius:4px;padding:21px;color:#211a3c;transform:rotate(-7deg);box-shadow:0 10px 25px #0003;display:flex;flex-direction:column;justify-content:space-between}
.digital-page small {font-size:7px;letter-spacing:.09em}
.digital-page strong {font-size:clamp(24px,2.8vw,40px);line-height:1.05;font-weight:500;letter-spacing:-.045em}
.digital-lines {display:grid;gap:6px;width:70%}.digital-lines i {height:2px;background:#b6a6d0}.digital-lines i:last-child {width:60%}
.digital-tile {position:absolute;right:7%;bottom:7%;width:40%;height:67%;border:1px solid #ffffff30;border-radius:8px;background:var(--brand-gradient);padding:16px;transform:rotate(8deg);box-shadow:0 10px 25px #0004;display:flex;flex-direction:column;justify-content:space-between}
.digital-tile img {width:52px;height:52px;object-fit:contain;filter:brightness(0) invert(1)}
.service-art.digital .digital-tile span {font-size:19px;padding:0;border:0;border-radius:0;letter-spacing:-.03em;line-height:1.1;color:white}

/* Contenido mensual: calendario editorial y una pieza de marca. */
.monthly-feature h2>span {color:#fff}
.content-composition {position:relative;min-height:490px;width:100%;max-width:590px;margin:auto}
.content-board {width:83%;position:absolute;left:0;top:6%;padding:30px 26px;background:#f8f7fc;color:#262130;border-radius:10px;transform:rotate(-4deg);box-shadow:0 24px 50px #0004}
.board-heading {display:flex;justify-content:space-between;gap:15px;font-size:8px;letter-spacing:.09em;color:#686071}
.board-title {font-size:29px;line-height:1.2;letter-spacing:-.045em;margin:23px 0 25px}
.board-week,.board-grid {display:grid;grid-template-columns:repeat(5,1fr);gap:7px}
.board-week {font-size:9px;text-align:center;color:#8c849c;margin-bottom:9px}
.board-grid i {aspect-ratio:1.3;background:#eeebf4;border:1px solid #e4deee;border-radius:4px}
.board-grid .scheduled {background:linear-gradient(125deg,#356df2,#8770ef);border:0}
.board-grid .violet {background:linear-gradient(125deg,#6c53e2,#a545e9)}
.board-footer {font-size:8px;letter-spacing:.12em;margin-top:22px;color:#756b85}
.content-cover {position:absolute;right:0;bottom:0;width:45%;height:76%;background:var(--brand-gradient);border:1px solid #ffffff30;border-radius:8px;transform:rotate(6deg);padding:25px 22px;box-shadow:0 18px 45px #0005;display:flex;flex-direction:column;justify-content:space-between;overflow:hidden}
.content-cover>img {width:103px;height:auto;position:relative;z-index:1}
.content-cover strong {font-size:44px;line-height:1.03;letter-spacing:-.05em;font-weight:500;position:relative;z-index:1}
.content-cover small {font-size:8px;letter-spacing:.08em;position:relative;z-index:1}
.cover-rings {position:absolute;width:270px;height:270px;right:-110px;bottom:-90px;transform:rotate(-30deg)}
.cover-rings i {position:absolute;border:1px solid #ffffff60;border-radius:50%;inset:0}.cover-rings i:nth-child(2) {inset:22px}.cover-rings i:nth-child(3) {inset:44px}
@media(max-width:1100px) {
 .map-heading {font-size:8px}.map-center {width:68px;height:68px}.map-center img {width:54px;height:54px}.map-branches {gap:4px}.map-branches span {font-size:9px;padding:8px 3px}
 .digital-page {padding:16px}.digital-tile {padding:13px}.service-art.digital .digital-tile span {font-size:16px}
 .content-composition {min-height:460px}.content-board {padding:25px 21px}.board-title {font-size:26px}.content-cover {padding:22px 18px}.content-cover strong {font-size:37px}
}
@media(max-width:800px) {
 .hero-title {flex-wrap:wrap}.hero-side {display:block;border-left:0;padding:0;min-width:0}.hero-side .coordinates {display:none}.hero-side br {display:none}.hero-side p {font-size:25px}.hero-side em::before {content:' '}
 .stage-symbol {width:90px}
 .strategy-map {width:86%}.map-heading {font-size:6px;margin-bottom:12px}.map-center {width:55px;height:55px}.map-center img {width:46px;height:46px}.map-branches {margin-top:33px}.map-branches::before {top:-17px}.map-center::after,.map-branches span::before {height:17px}.map-branches span {font-size:7px;padding:7px 2px}
 .digital-page small {font-size:5px}.digital-page strong {font-size:22px}.digital-tile {padding:10px}.digital-tile img {width:34px;height:34px}.service-art.digital .digital-tile span {font-size:13px}
 .content-composition {max-width:540px;min-height:460px}.content-cover strong {font-size:43px}.footer-logo {margin-block:50px 35px}
}
@media(max-width:480px) {
 .hero-title {gap:24px}.hero-side p {font-size:24px}.stage-symbol {width:85px}.stage-gradient>span:first-child {font-size:34px}
 .strategy-map {width:78%;max-width:270px}.map-heading {font-size:9px;margin-bottom:18px}.map-center {width:76px;height:76px}.map-center img {width:62px;height:62px}.map-branches {margin-top:43px}.map-branches::before {top:-22px}.map-center::after,.map-branches span::before {height:22px}.map-branches span {font-size:10px;padding:10px 3px}
 .digital-page {padding:22px}.digital-page small {font-size:7px}.digital-page strong {font-size:37px}.digital-tile {padding:18px}.digital-tile img {width:52px;height:52px}.service-art.digital .digital-tile span {font-size:22px}
 .content-composition {min-height:380px}.content-board {padding:20px 15px;width:87%}.board-heading {font-size:6px}.board-title {font-size:23px;margin:18px 0}.board-week,.board-grid {gap:5px}.board-footer {font-size:6px}.content-cover {width:47%;height:72%;padding:20px 14px}.content-cover strong {font-size:32px}.content-cover small {font-size:6px}.content-cover>img {width:80px}
 .footer-logo {width:90%}.pack strong {font-size:30px}.pack span {font-size:13px}
}

/* Sección 01: mismo fondo y marco que la tarjeta de identidad visual. */
.service-art.strategy,.service-art.digital {background:var(--brand-gradient);color:#fff}
.service-frame {position:absolute;inset:30px;border:1px solid #ffffff4d;pointer-events:none}
.service-art .service-symbol {position:relative;width:116px;height:116px;max-width:calc(100% - 84px);color:#fff;transition:transform .5s}
.service-card:hover .service-symbol {transform:scale(1.08)}
@media(min-width:481px) and (max-width:800px) {
 .service-art .service-symbol {width:90px;height:90px}
}
@media(max-width:480px) {
 .service-art .service-symbol {width:130px;height:130px}
}
@media(prefers-reduced-motion:reduce) {
 .service-art .service-symbol {transition:none}
}